Online Workshop: How to Conduct Inclusive User Research for Health Tech Products

Workshop Goals: 

Learn how to:

• Engage with underrepresented groups in your user research.
• Conduct digital, language, and culturally sensitive research methodologies.
• Navigate challenges like time constraints and systemic distrust in healthcare.

Why Attend?

• Interactive Learning: Engage directly with industry peers and experts through live discussions and Q&A.
• Practical Insights: Gain actionable techniques to apply immediately to your projects.
• Enhance Product Value: Learn how to make your products more accessible and beneficial to a wider audience, increasing both social impact and market success.

Agenda: Introduction 

• Objective: Understand the importance of inclusivity in user research.
• Discussion Points:The impact of inclusivity on product success and organizational value. Legal and ethical considerations in public health sectors like the NHS. Identifying key target groups, especially those traditionally excluded. 

 Workshop Section 1: Identifying Underrepresented Groups 

• Learning Objectives:Identify the demographics of your target population using resources like the ONS. Understand how to collect and analyse demographic data effectively. 
• Interactive Element: Breakout groups to discuss challenges and strategies for engaging specific underrepresented groups.

 Workshop Section 2: Conducting Inclusive Research 

• Learning Objectives:Techniques for reaching out to and engaging underrepresented groups effectively. Overcoming barriers such as digital exclusion, language limitations, and systemic distrust. 
• Interactive Element: Group brainstorming on innovative outreach strategies and sharing of best practices.

Registration Details:

• Cost: Free
• Platform: Zoom (Link provided upon registration)
• Contact: productmanagers@onehealthtech.com

Register Now

Don't miss this opportunity to enhance your skills and make your health tech products truly inclusive. Spaces are limited, so secure your spot today!